Thursday, March 23, 2006

Library Database of the Week: Gallup Brain

The University Libraries have recently purchased subscription access to The Gallup Brain, a searchable, living record of 70 years of public opinion. Inside, you'll find answers to more than 136,000 questions, and responses from more than 3.5 million people interviewed by The Gallup Poll since 1935.This unparalleled public opinion database also houses Gallup Poll News Service articles, Gallup Poll Tuesday Briefing articles, and Gallup Management Journal articles that feature in-depth public opinion and management data analyses. Replicas of historical news stories and press releases are available as well. The Gallup Brian is available under ONLINE DATABASES and the UR LIBRARY CATALOG on the library's web site.

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